Hull BID is joining forces with pubs in the old town and other partners to showcase the best watering holes in a Hull AleTrail Guide.
The publication, which is due out to coincide with the Hull Real Ale & Cider Festival, will serve as a companion to last year’s Hull BID Dine Brochure, which is to be reprinted this summer.
The pub guide, which is pocket-sized, has been project coordinated by Jennifer Marshall, Hull BID’s Marketing Co-ordinator, and collates information from licensees of pubs in the old town ranging from the historic ale houses dating back hundreds of years to the more modern venues.
It will carry photography, contact details, opening times and information on the food and drink offered, facilities and attractions, it has been welcomed by licensees.
Alan Murphy, who with his partner Chrissy Fleming runs the Lion & Key in High Street and Walters Bar in Scale Lane, said: “Having a pub guide is a great idea because there’s a real mix of places in Hull.“
”People are a lot more choosy these days and the guide a good way of letting them know what we have to offer.”
Other partners in the project include Visit Hull and East Yorkshire (VHEY) and Hull City Council.
“Pubs and bars are an important part of Hull's visitor economy and visitor experience, whether our visitors are trying a new ale on their visit or enjoying something to eat,” said Jon Pywell, Assistant Head of Service, Economic Development and Regeneration. Hull City Council
“To produce a revitalised Hull Ale Trail Map in partnership with Hull BID will show locals and visitors alike the great range of pubs we have in the city centre and aims to increase trade for the businesses in these challenging times.”
The Hull Real Ale & Cider Festival will switch venues this year and for the first time will be held in Holy Trinity Church. The event will run from Thursday 19 April until Saturday 21 April. Admission will be free of charge for most of the opening sessions but there will be a charge on the Friday evening and a limited number of tickets will be sold for the Saturday evening.
Full details can be found at http://www.hullcamra.org.uk/beerfestnews.htm
Kathryn Shillito, Hull BID City Centre Manager, said: “We are supporting The Hull Real Ale and Cider Festival which is another example of a high quality event that will attract people into a historic part of our city centre. The pub guide is the perfect complement, highlighting our wide variety of pubs.
“The Dine Brochure has shown the value of providing people with information about our food and beverage outlets. We distributed 20,000 copies after it was produced last year and it was so successful that we will be updating it for a new print run of 10,000 this summer.”
Any new establishments wishing to be included in the Dine Brochure reprint should contact Jennifer Marshall on 01482 611802.