Hull BID has brought together 34 of the city centre’s cafe bars and restaurants in one publication with the launch of its first dining out brochure - aptly named ‘Eat, Drink, enjoy’.
The venues range from fine dining to the more affordable, and from the formal to the more family-friendly. The booklet reveals where they are, what they do, when they are open and how much they charge.
The idea behind the publication is to let city workers, local residents and visitors to Hull know exactly what the city centre has to offer. A total of 20,000 copies will be distributed through the venues themselves, through hotels in and around the city and through Tourist Information Centres.
There may also be direct distribution to businesses and other organisations in the area, and with demand expected to be high there are already plans for a re-print. In addition, the brochure will appear as a download on the leisure website established by Hull BID and the Bondholders Scheme at www.eatdrinkenjoy.co.uk
“This is part of Hull BID’s work to draw attention to the city centre restaurants and cafe bars and help create a vibrant evening economy,” said Kathryn Shillito, Hull BID City Centre Manager.
Jennifer Marshall, Marketing Coordinator who managed the project said: “Our research told us the main reason people were by-passing the city centre in the evening was that they didn’t know where to go or what was available. We hope to resolve that by publishing and distributing this Dine Brochure.”
All 34 venues are shown with full colour photography. Information includes the address and opening times, a summary of what sort of food is on offer and details of the chef’s signature dish plus the range of prices.
A map at the back of the guide shows the locations of all the featured venues.
Operators of restaurants and cafe bars have welcomed the investment by Hull BID.
“This is a great idea and should do a lot to improve awareness of what the city centre has to offer to people looking for quality places to eat and drink,” said Vanessa Tomlinson, manager of The Wilson at Freedom Quay, Hull Marina.
“We’ve only been open since last October and we’re very grateful for the support the restaurant sector receives from Hull BID.”
Kathryn added: “Hull BID has produced the brochure at no cost to the cafe bars and restaurants because of our commitment to helping to promote what the city has to offer. We’re delighted with the support we’ve had from the venues and we’re confident it will lead to additional trade for them and for other businesses in the city centre.”